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Influencer Marketing 101: Modern Marketing for Modern Brands

Whether your brand is new or established, there is one thing in common between you. This common factor is the need for marketing. With social media marketing, there is no doubt that traditional marketing (although prevalent) is not as effective as it once was. Enter, influencer marketing. This new kid on the block is still …

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8 perfect cocktail ensembles from Amit

Known for his avant-garde, timeless pieces, Amit Aggarwal is back with a new collection this season and we are in complete awe. Showcasing couture in its best form, ‘Euphor’ displays the designer’s signature textured patterns on beautiful lehengas and sarees. “They (People) will favour couture that is classic, yet fused with something contemporary, and that’s …

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